ClientPerfect http://www.clientperfect.com perfect solutions for perfect client relations Tue, 20 Oct 2009 17:05:12 +0000 en hourly 1 http://wordpress.org/?v=3.0.1 Recession or Not http://www.clientperfect.com/recession-or-not/ http://www.clientperfect.com/recession-or-not/#comments Tue, 20 Oct 2009 17:05:12 +0000 admin http://www.clientperfect.com/?p=68 Whether the economy is on the rebound or not is still very much open to debate. But one thing I think we can agree on is that things are not going to be the same as they were before this recession. First, companies are going to be much more selective about what they invest in, and second, it is likely to continue to be a smaller pool of companies willing to invest. This makes marketing to your current customers even more important than before. If you are not keeping you name in front of your customers, somebody is.

Even when things improve, your current customers are your best source for new business. Many companies in the past could grow their business by constantly looking for new customers. They would simply pressure the leads they had and the ones that didn’t close.

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